We reclaim the richness of the rural world and its ability to inspire big cities. We bring to the centre of the conversation this unique culture of the countryside, its ancestral knowledge and its connection with the land, where conscious farmers and ranchers persist, connected to the land and the animals they live with. These professionals elaborate and care for their product, guaranteeing wellbeing and offering us true gastronomic gems.

In addition, we reaffirm our support for the new generations of women who are leading that change, who are not only shining on the grills, but who are transforming the sector from the farms and fields. They are rewriting the future
with vision and commitment.

For Meat & Fire, eating meat is and should be a thoughtful act; it is not only a gastronomic act, it is also an act of respect. It means valuing the agricultural environment, those who inhabit it and the natural balance that sustains it. We are committed to conscious, responsible food, connected to its origins, which not only honours the rural environment, but also generates fairer, more sustainable and healthier social models.

Breaking the chains of the food industry is fundamental. Meat & Fire rejects a system that speculates on the work of farmers and ranchers, turning food into an industrial and acculturated product. Instead, we celebrate the direct connection between those who produce, cook and enjoy. We believe that a conscious and knowledgeable society is a more balanced, freer and, for sure, happier society.

Meat & Fire connects producers, cooks, chefs and the public.

Meat & Fire immerses us in primary gastronomy, in the origin of cooking:
fire.

Meat & Fire is a party, a space for music, laughter, friendship and inclusion.